Tackling Gender Inequality
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Tackling Gender Inequality •
Our Watch
Digital | Social | OOH
Ending violence against women starts with challenging gender inequality. For International Women’s Day, we helped Our Watch bring that conversation to young people’s feeds in ways they couldn’t scroll past.
* This is conceptual and not client-produced work.
“Sliding Into Sexism”
Observation: Almost one-quarter of young men think women find it flattering to be persistently pursued.
Insight: It’s hard to understand something you’ve never experienced.
Idea: What if men could truly understand the harassment women face in the real world?
But wait, there’s more!
